Peter Mouncey
3 published titles
Best practice in market research : 30 visions for the future : a compilation of discussion papers, case studies and methodologies from ESOMAR : ESOMAR world research publication
(Contributor)
1 edition
- ISBN: 9780470065273
- John Wiley
- 2007
- Details
Marketing accountability : how to measure marketing effectiveness
(Contributor)
1 edition
- ISBN: 9780749453862
- Kogan Page
- 2009
- Details
Marketing accountability : a new metrics model to measure marketing effectiveness
(Contributor)
1 edition
- ISBN: 9780749463359
- Kogan Page
- 2011
- Details
