Michel Wedel
2 published titles
Market segmentation : conceptual and methodological foundations
2 editions
- ISBN: 0792380711
- Kluwer Academic
- 1998
- Details
- ISBN: 0792386353
- Kluwer Academic
- 2000
- Details
Visual marketing : from attention to action
(Contributor)
1 edition
- ISBN: 9780805862928
- Lawrence Erlbaum
- 2008
- Details
