Marketing management series :: Upkar Pardesi :: ISBN 1856670384 :: West Midlands Travel Training 1990 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing management series
Author Upkar Pardesi
Contributor West Midlands Travel Training
Publisher West Midlands Travel Training
Publication date 1990
Publication location Birmingham
Volumes 4
Language English

Descriptive Notes

On cover: Understanding marketing management.

Contents: Bk. 1. The meaning & importance of marketing
bk. 2. Marketing environment and analysis
bk. 3. Marke ting strategies
bk. 4. Marketing planning and control.

Topics

Marketing :: Management
006746604

Catalogue Data

OBNB ID GB9233617
ISBN 10 1856670384
ISBN 13 n/a
Type BibliographicResource, MultiVolumeBook
Dewey Classification 658.8

ISBD

P1053 4 v

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Marketing management series by Upkar Pardesi. ISBN 1856670384. Published by West Midlands Travel Training in 1990. Publication and catalogue information, links to buy online and reader comments.