Airport marketing :: Nigel Halpern :: ISBN 9780415529396 :: Routledge 2013 :: OBNB, the Open British National Bibliography

Publication Data

Title Airport marketing
Author Nigel Halpern
Contributor Anne Graham
Publisher Routledge
Publication date 2013
Publication location London
Language English

Introduction
The airport marketing environment
The market for airport services
Airport marketing research
Airport marketing planning
The airport product
Airport pricing
Promotion of airports
Airport distribution.

Topics

Airports :: Economic aspects
Airports :: Management
016246435

Catalogue Data

OBNB ID GBB301636
ISBN 10 0415529395
ISBN 13 9780415529396
Type BibliographicResource, Book
Dewey Classification 387.7360688

ISBD

P1053 xvii, 225 pages
P1042 Includes bibliographical references and index.

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Airport marketing by Nigel Halpern. ISBN 9780415529396. Published by Routledge in 2013. Publication and catalogue information, links to buy online and reader comments.

Airport marketing

Nigel Halpern

Publication Data

Contents

Topics

Catalogue Data

ISBD

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