The essentials of marketing research :: ISBN 9780415899284 :: Routledge 2013 :: OBNB, the Open British National Bibliography

Publication Data

Title The essentials of marketing research
Contributor Lawrence S. Silver
Publisher Routledge
Publication date 2013
Publication location New York
Language English

Descriptive Notes

Rev. ed. of: Marketing research : text and cases / Bruce Wrenn, Robert E. Stevens, David L. Loudon. 2nd ed.

Topics

Marketing research
016162118

Catalogue Data

OBNB ID GBB287664
ISBN 10 0415899281
ISBN 13 9780415899284
Type BibliographicResource, Book
Dewey Classification 658.83

ISBD

P1008>3rd 3rd ed.
P1053 x, 362 p.
P1042 Includes bibliographical references and index.

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The essentials of marketing research. ISBN 9780415899284. Published by Routledge in 2013. Publication and catalogue information, links to buy online and reader comments.