Includes index.
Decisions, decisions
personal coaching or business coaching?
Target your market or waste your time
The 12 largest markets where coaches are making money right now
It takes money to make money : financing your business
What to buy on a budget : creating your financial plan
Building a successful business requires a solid plan
You only get one chance : seven tools for making a great first impression
Relationships and referrals : networking, strategic referral partners, and centers of influence
15 key strategies for finding your first 10 clients
Why most marketing fails : the top 10 marketing mistakes beginning coaches make
From counseling to coaching : constructing a connection, bridging the gap, and defining the differences
Harnessing the power of internet marketing, e-zines, and web sites
The seven secrets of highly successful coaches.
OBNB doesn't sell books, but you may be able to find a copy at one of these websites:
Getting started in personal and executive coaching : how to create a thriving coaching practice by Stephen G. Fairley. ISBN 0471426245. Published by J. Wiley & Sons in 2004. Publication and catalogue information, links to buy online and reader comments.
