Social marketing : improving the quality of life :: Philip Kotler :: ISBN 0761924345 :: Sage Publications 2002 :: OBNB, the Open British National Bibliography

Publication Data

Title Social marketing : improving the quality of life
Author Philip Kotler
Contributors Ned Roberto, Nancy Lee
Publisher Sage Publications
Publication date 2002
Publication location Thousand Oaks, Calif.
Language English

Descriptive Notes

Previous ed.: London : Free Press, 1989.

Topics

Social marketing
011360664

Catalogue Data

OBNB ID GBA234569
ISBN 10 0761924345
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1008>2nd 2nd ed.
P1053 xvi, 438 p.
P1042 Includes bibliographical references and index.

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Social marketing : improving the quality of life by Philip Kotler. ISBN 0761924345. Published by Sage Publications in 2002. Publication and catalogue information, links to buy online and reader comments.