Direct and database marketing :: Graeme McCorkell :: ISBN 0749419601 :: Kogan Page 1997 :: OBNB, the Open British National Bibliography

Publication Data

Title Direct and database marketing
Alternative Title Integrated direct marketing
Author Graeme McCorkell
Contributor Institute of Direct Marketing
Publisher Kogan Page
Publication date 1997
Publication location London
Language English

Descriptive Notes

Bibliography: p307. - Includes index.
Requested title: Integrated direct marketing.
Published in association with the Institute of Direct Marketing.

Topics

010097984

Catalogue Data

OBNB ID GB96X2677
ISBN 10 0749419601
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.84

ISBD

P1053 315p.

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Direct and database marketing by Graeme McCorkell. ISBN 0749419601. Published by Kogan Page in 1997. Publication and catalogue information, links to buy online and reader comments.